I’m pretty convinced the ”I want to kill some time—hey, let’s browse the intranet!”—percentage for intranets is exactly zero-point–zero. Employees in organisations don’t get onto the intranet just because they have some spare time during the work day. Instead they check their personal Facebook or Instagram feeds. Then how should we, intranet managers, act in order to still get some loving from the end users?
Continue reading “Intranet manager, you have different audiences”