Category: Personalisation

Intranet manager, you’re NOT the document manager

You’re the Intranet Manager, so of course you’re also responsible for all the invoices in the organization? Do I hear you say “no”?

But all the contracts of employment – surly that is your responsibility to handle, store, and archive? Again “no”?

We can all see that invoices are the responsibility of the Finance department, within an accounting software tool. And contracts are often stored in a Human Recources Management System and governed by HR specialists. No one would ever ask the Intranet manager to fix this.

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Job Role Content—”Rocket Fuel” For Your Intranet

If you run an intranet in a big organization, you probably need to explore intranet personalization, tailoring and targeting, because the ordinary employee doesn’t need 14,000 pages for getting the work done.

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Supporting managers (and other job roles) on the intranet

One of the things we’ve built on our new Region Skåne intranet is the possibility to target different internal job roles with unique content. This follows the Step Two model for segmentation of local content (content relevant for some, but not all, in the organisation).

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The right intranet for us

There is no such thing as a generally good tool; there are only tools good for particular jobs. Contrary to the hopes of countless managers, technology is not an infinitely elastic piece of fabric that can be stretched to cover any situation. Instead, a good social tool is like a good woodworking tool–it must be designed to fit the job being done, and it must help people do something they actually want to do.
Clay Shirky: Here Comes Everybody, p 265

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