Level Up Your Intranet Stakeholders

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Did you know there are three levels of maturity among intranet stakeholders that should provide services and info on the intranet? Let me explain.

Level one is when the stakeholder doesn’t realize at all that information is important.

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Splitting The Intranet Content Page Into Two

You know the classic templates for an intranet? Home page, one or two versions of Nav page, Content page, and News page. In Region Skåne, we are splitting the content page into two different templates—”the service page”, and “the inspiration page”. Right now, we will use them in the special section for managers. Later, on the whole intranet.

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What Your Intranet SEO Specialist Should Do

Search is one of the big ways to get answers on the intranet. Navigation is the other way. Both must work if you want your intranet to be a real efficiency-enchancing bussiness tool.

Therefore, when you have an intranet team with more than one member, you should concider making one member in the team “the SEO specialist”, at least part-time.

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Intranet manager, you’re NOT the document manager

You’re the Intranet Manager, so of course you’re also responsible for all the invoices in the organization? Do I hear you say “no”?

But all the contracts of employment – surly that is your responsibility to handle, store, and archive? Again “no”?

We can all see that invoices are the responsibility of the Finance department, within an accounting software tool. And contracts are often stored in a Human Recources Management System and governed by HR specialists. No one would ever ask the Intranet manager to fix this.

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Job Role Content—”Rocket Fuel” For Your Intranet

If you run an intranet in a big organization, you probably need to explore intranet personalization, tailoring and targeting, because the ordinary employee doesn’t need 14,000 pages for getting the work done.

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